Facebook events are a useful tool to help students find out activities your department is running. Here are some tips to make the most of your Facebook account and add your events as FB events.


How to make events and how to make them POP

Name it. Keep it short and snappy.

Write a description. Make it concise and clear, with all the details you need to boost attendance – time, date, tag who’s involved. Include copy that communicates why someone would want to attend. 

Tag your venue.

Used a polished event pic. Whether it’s an approved DIY artwork or something our amazing Design team makes, your event image is THE best way to catch your audience.

Use Keyword Tags.

Timing, timing, timing: Want your event to be a success? Make sure it’s live in the UMSU Events calendar and Facebook at least two weeks in advance. This will help get more eyes on your event, give UMSU more time to promote you on our platforms, and boost attendance.

Facebook Event Checklist: Have I…? 

Made my department page the host, and sent a co-host request to the UMSU page? 
  • Invited friends from my personal friends list? 
  • Promoted my event with updates, countdowns and other fun content on the department’s page? 
  • Made a Facebook event for every upcoming event?

Instagram Event Reminders

You can also now make Instagram posts with reminders for your upcoming events!

  1. Create a new Instagram Feed post.
  2. Under new post, tap add reminder.
  3. Input your event title and select your start time. You can also include an optional end time.
  4. Finish creating your post and tap Share.
Edit your event reminders just as you'd edit a regular IG post.


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